Sunday, November 17, 2019
Napoleons policies as First Consul Essay Example for Free
Napoleons policies as First Consul Essay In all that he did, his main aim was to secure himself in power. How far do you agree with this judgement on Napoleons policies as First Consul? After the Coup of Brumaire in 1799, Napoleon emerged as the new leader of France and devised a system of government that gave him effective control over all aspects of life in France. He controlled religion, education, law-making, policing, legal reforms and the economic situation by putting in place a series of policies, designed both to comply with some principles of the Revolution whilst also giving Napoleon control and security in power. This essay looks to investigate how far each of these policies suggest that Napoleons main aim was always to secure himself in power. Napoleons policy of police and propaganda is the most obviously repressive of all the policies. Many aspects of his heavy policing conform with dictatorial regimes, as does his policy of censorship and (often false or manipulated) propaganda. France became effectively a Police State, with Napoleon at the core. The Minister of Police, Joseph Fouchà ¯Ã ¿Ã ½, who controlled National Security, established a network of informers who monitored public opinion and reported on any suspicious political activity. They also monitored everyday life in France: the education system; prisons; food supplies; conscription and public works. All findings were written in a daily report, submitted directly to Napoleon. These jobs were carried out by prefects (effectively spies) who were appointed directly by Napoleon. By organising such a well-organised surveillance system, the regime encountered little opposition from the Jacobins, Royalists or Liberals. Due to the rigorous nature of the police, no uprising or rebellion was possible, thereby ensuring Napoleon was safe in power. Due to the dictatorial style of this policy, it is obvious Napoleon was trying to ensure security in power and establish himself as leader without immediate opposition or objection from minority groups and the general public by repressing anyone opposed to the regime. Under the Police State, arbitrary imprisonments and executions were frequent. As a result people were AFRAID to oppose the regime. Napoleon also recognised the importance of censorship in securing his position in power as this quote shows: If the press is not controlled, I shall not remain three days in power In January 1800, Napoleon reduced the number of newspaper in Paris from 73 to 13 and forbade the production of any new ones. On top of this, newspapers were forbidden to discuss controversial subjects and were kept short of reliable news. Editors were forced to rely on military bulletins or articles published in the Official Government Journal. An example of a manipulated story within the press is the report of the Battle of Marengo. Although this battle was unsuccessful, it was presented as a triumph and Napoleon told people it was a well-devised plan. Prefects also kept a check on papers to ensure that they only published what Napoleon wanted. Not only were the bad aspects of the regime censored, but also the good aspects were highlighted (or sometimes invented). This was intended to rouse moral and encourage support for the regime. Napoleons increased popularity through propaganda meant increased security in power. Napoleon did not only control the medium of text. Many theatres were forced to close, to avoid defamatory shows about the regime from being performed, and those that remained open were only allowed to show sanctioned plays. Napoleon also employed fashionable painters to depict him as a romantic hero (such as the famous picture of Napoleon crossing the Alps, by Jacques Louis David). In many of his portraits he is shown as having a positive impact on France, encouraging the public to believe this was true. Napoleon aimed to create loyal followers, or at least people who accepted and tolerated the regime. His harsh measures of policing prove a desperation to remain in power and secure a popular public opinion. If the public were not convinced to support Napoleon through the extensive propaganda, then any opposed were repressed by force. In Napoleons government policies and his self-induced role of First Consul under the Constitution of the Year VIII, it is clear he desired supreme control and power in France. The limited influence of the system of election on government figures meant virtually all aspects of the legislature were controlled or heavily influenced by Napoleon himself. Under the Constitution of the Year X, the system of election was abolished completely. This ensured Napoleon could not be removed from power. By organising the government in this way, he was obviously intentionally ensuring security in power. However, not all of Napoleons government policies can be directly related to this aim. Although the overall nature of the legislature was very similar to the Ancià ¯Ã ¿Ã ½n Regime (i.e. Napoleon had effective control of the entire government), some aspects were in keeping with revolutionary ideas that had no (obvious) effect on Napoleons security in power. For example, although Napoleon devised and instigated all new laws, they were in keeping with revolutionary ideas. Napoleon ensured a mixture of old and new laws under the Civil Code. This Napoleonic concept, somewhat in contrast with his policy of a police state, ensured equality in courts and also fairer trials and hearings. This cannot directly be interpreted as an intentionally devised plan to ensure Napoleons security in power. However, it is possible that by creating a legal system conforming to some revolutionary ideals, Napoleon hoped to gain the publics loyalty and support, thereby increasing his popularity, therefore s ecuring himself in power. Napoleon also developed a new religious policy. The Concordat signed by Pope Pius VII and Napoleon in 1801, saw the restoration of the Catholic Church in France and the revolutionary idea of the state payment of the church. Napoleon was raised a Catholic and was keen to encourage religion within France, as this quote shows: No society can exist without equality of fortunes; and equality of fortunes can not exist without religion. However, the Concordat was manipulated to Napoleons obvious advantage as well. In signing the Concordat, the Pope agreed to endorse the Revolution and regime, state control of the churches and church appointments and accept the loss of church lands during the Revolution. Also, in 1802, Napoleon attached the Organic Articles, without papal agreement, to the Concordat. These guaranteed the revolutionary principle of religious toleration and made the Protestant and Jewish churches similarly subject to state authority. It can be argued that one of Napoleons aims in forming the Concordat was to ensure a lack of interference from the church, meaning his position in France could not be affected by the Pope or any other religious order. However, whether or not this was his main motive in signing the Concordat is less certain. Although the church was a powerful tool in controlling and influencing the public and was often used as a vehicle of propaganda, Napoleons desire to influence and manipulate the public cannot justify other aspects of the Concordat such as the state responsibility for the payment of the clergy. On reflection, it appears that whilst in some aspects of his religious policy Napoleon may have been genuinely trying to improve life in France, it is clear that in other areas of the policy, such as his healing of rifts between the Church and the notables after the seizing of church lands in 1789, were designed to appease certain groups of people, such as the Bourgeoisie, therefore securing himself in power. He also aimed to disassociate the Catholic Church with the principle of counter-revolution and the restoration of the Bourbon Monarchy therefore avoiding a potential Jacobin uprising, which could be detrimental to his position in power. His further use of the church as a propaganda tool also justifies this theory, as in this way, the public were encouraged to see Napoleon as a positive figure. His desire to win the publics support of the regime and therefore of him, was rooted in his wish to remain in power, as is displayed in this policy. Napoleon also established a new economic policy designed to tap the wealth of the country more effectively than during the Ancià ¯Ã ¿Ã ½n Regime or the Revolution. His principle of taxation went against revolutionary ideas, with industrial and commercial profits being taxed only lightly. This may be seen as a further example of Napoleon attempting to appease and win support of the Bourgeoisie, thereby ensuring popularity and securing his position in power. Other aspects of this policy included the introduction of new discount banks designed to help the state pay off its national debt and pay its obligations to domestic creditors. This policy increased the efficiency of revenue and led to the balancing of the budget by 1802. Citizens would have been pleased with Frances new economic stability, potentially leading to increased support for Napoleon and the regime. However, whether Napoleon put in place this policy for this reason of for the stabilisation and well-being pf Frances economy cannot be proven. Napoleons educational policy is perhaps his most revolutionary policy due to his introduction of secondary schools into France. He formed 39 lycà ¯Ã ¿Ã ½es in 1802, which were run by the state. Public education should be the first object of government. Everything depends upon it, the past, the present and the future. Above all we must secure unity: we must be able to cast a whole generation in the same mould. However, despite Napoleon saying that education should be based on ability, not birth, very few common people attended secondary school. They were taught up to the age of twelve by small, church-run schools. It was believed by Napoleon, that they needed no more than a simple moral education. No form of education was available to girls at any age or from any background. It was mostly the sons of notables who attended secondary school. In total there were 6,400 state scholarships available. One third of these (approximately 2,400) were chosen by the government from among the sons of soldiers of officials. The remaining 4,000 were supposedly chosen from the best pupils at leading primary schools. However, well-off families were favoured and only a very small percentage of common people attended secondary school. Many bourgeois parents preferred to send their children to privately run Church schools, favouring the increased freedom of thought and wider curriculum. However, Napoleon did not approve and tried to close them by placing high taxes on them. The education itself was ultitarian and based around a Spartan regime with a strong military ethos. At first only Latin and Mathematics were taught but as time went on, other subjects (deemed acceptable by the government) were introduced such as French, History, Science and Geography. Freethinking was discouraged and teaching methods followed a policy of indoctrination. Napoleon wanted education to encourage obedience to the regime and create loyal subjects from an early age. There is little in this policy that suggests Napoleon wishing to initially secure himself in power. However, as this new education system was largely beneficial to France, citizens may, unwittingly, increase their support of Napoleon and the regime. Whether, this was deliberately intended by Napoleon cannot be proven. On balance, I believe that all of Napoleons devised policies had a basis in ensuring his security in power, some more so than others. His police and propaganda policy is obviously based on initially securing himself in power without hindrances from rebellions or uprisings. Also, his religious policy was designed not only to appease the Pope and guarantee a lack of interference, but also to avoid a potential Jacobin uprising through an association between the Catholic Church and the Bourbon Monarchy. Others, such as his educational policy, are subtler, encouraging support for the regime through improved life within France. In all areas, he is seen as either directly influencing the public, either by force or by propaganda, or indirectly influencing the public by creating better conditions in France, therefore encouraging support of the regime. I believe that it was Napoleons main aim to secure himself in power. After all, if he fell out of favour quickly, all of his other aims, such as creating a better France, would fall with him. It was implicit that he secured himself in power as soon as possible, in order that he might put all his other aims into action. Ultimately, most of his actions aimed either to limit or prevent the impact any opposes to the regime may have on Napoleons security in power or to create a better France thereby increasing popularity of the regime. However that is not to say that other policies did not centre around a different aim, such as the economic policy, which aimed to create financial stability in France primarily, and possibly may have contributed to increased support and popularity of Napoleon and his regime.
Thursday, November 14, 2019
Pre 1914 Poetry Comparison: Alfred Lord Tennyson, The Charge Of The :: English Literature
Pre 1914 Poetry Comparison: Alfred Lord Tennyson, The Charge Of The Light Brigade, and Wilfred Owen, Dulce Et Decorum Est 1) The Charge Of The Light Brigade Tennyson was prompted to write this poem after reading an article in the Times newspaper about the charge of the Light Brigade. Tennyson's main motive for writing this poem seems to be to celebrate the bravery of the troops. Tennyson appears to be a patriot. He concentrates on the brave way the soldiers went into near certain death and only makes one mention of the complete cock-up made by the generals. Rather than concentrate on the mistakes made he sticks with celebrating what the soldiers did 'When can their glory fade?' he asks. The use of the rhetorical is almost challenging you to disagree with his opinion of the soldiers' bravery. Tennyson uses a lot of things like onomatopoeia, repetition and alliteration. He uses repetition to try and show, in words, the confusion of the battle. An example of this is 'Cannon to right of them, Cannon to left of them, Cannon in front of them'. He uses all of these things to try and create imagery of the battle, to help try and imagine what the battle was like. However what he doesn't do is he doesn't personalise he always generalises. He gives you a picture of the battle without actually giving accounts of the actions of the men. The pace of the poem is the same all the way through except for one point at the end of the fourth verse. For most of the poem the pace is quite fast, with a rhythm comparable to the clatter of horses hooves (on purpose or by accident?). But near the end of the fourth verse, after speaking of the battle and the slaughter of many men, the pace slows for about one line. 'Then they rode back, but not, Not the six hundred.' The pause between 'back' and 'but' is cleverly used to emphasise the loss of life. An image that recurs a lot in the poem is personification of the valley into which the Light Brigade rode into some kind of monster, a devourer of human life. The phrases 'the jaws of Death' and 'mouth of Hell' are used more than once, an important piece of imagery. Alfred Lord Tennyson did not have first hand experience of the battle and it shows in the poem. The Charge Of The Light Brigade is very generalised, with the word 'them' constantly being used. No actions or fate of any specific soldier is mentioned; it's always soldiers rather than soldier. My personal reaction to his poem is that it would have been better for
Tuesday, November 12, 2019
Christian Leadership to Change the World
Christian leadership in my opinion is operating in and by Christ. We must be his hands and his feet with precepts. In order to lead and present change God must be in us and its evident must be known. Matthew 5: 13 -16 clearly proclaims the significance of our existence and Gods requirement of every believer. 2 Timothy 2:15 expresses the need for every believer to be approved by the Lord first and then going forth to preach the word throughout to Gods people. Leadership is the duty of the person who is in charge to take charge with courage and character while risking leading the people where they need to go. In doing this Christian leaders will need vision, opportunities, and needs. Then you will have to motivate others to get it done by providing resources, using their talents, and having them contribute their time, however we should be pragmatic of timing. As leaders we must understand the value of forgiveness, redemption and restoration and how essential they are to producing change in society or the world. Also identity and integrity are paramount as well in effective Christian leadership. This will equip us for the non believers who have a desire to come into the kingdom as well as the believers. To be effective Christian leaders we must seriously take our lead from scriptural principles and not from popular trends. We must maintain our focus on what the scripture says in spite of situations and circumstances. 2 Timothy1:7 reads ââ¬Å"God has not given us the spirit of fear but of power and of loveâ⬠¦Ã¢â¬ when we fully recognize that God has given us the power and authority to create change it will then allow us to progress and elevate greatly towards change in society. Furthermore Proverbs 4 and 5 specifies the importance of gaining knowledge and wisdom from the Lord and Proverbs 3: 5 instructs us to trust God in all things so he can direct our path. We must as leaders become selfless and allow the Lord to speak to us so we can get to the people and back in front of society providing the church a forum to determine the direction of society. Christian leadership recognizes that the achievement of the vision is a contribution towards the coming and building of Gods kingdom and understands that where God rules it will then govern the behavior of the world. As Christian leaders we are to remain as a relevant influence providing Gods unchanging and everlasting word to an ever changing society. As the world continues to change the impetus for Christian leadership remains the same. Yet we must also acquire new leadership techniques as both the church and the world changes. SUBMITTED BY: RENEE D. SOBERS
Saturday, November 9, 2019
Euthanasia & Mercy Killing and the World Today
Euthanasia can be described as one of society's more widely and hotly debated moral issues of our time. Active euthanasia, by definition, is ââ¬Å"Doing something, such as administering a lethal drug, or using other means that cause a person's death. â⬠Passive euthanasia, which seems to not be debated as heavily, is defined as ââ¬Å"Stopping (or not starting) some treatment, which allows a person to die, the person's condition causes his or her death. â⬠I have chosen to look more closely at the issue of active euthanasia, while applying Kantâ⬠s standards to the issue. Those who support the practice of active euthanasia might argue that helping the terminally ill to bring about their own deaths, allowing them to determine the how and when, is not only humane, but also allows the person who is simply living to die to maintain dignity by orchestrating their own end, thus letting them die at peace, rather than suffer to the end, perceiving themselves to be a burden and/or disgrace, to those they love. According to recent polls, many people would agree, but the question is, have they taken a close look at the ethical debate? Those who are against active euthanasia would say not, and would argue that by participating in the practice of active euthanasia, one is ââ¬Å"playing God,â⬠or perhaps, even worse, that they are not acting out of mercy, but rather out of selfishness, attempting to lessen their own burden. If this were the case, the act is nothing less than cold-blooded murder. Murder is defined as; ââ¬Å"The unlawful, premeditated killing of one human being by another. â⬠Euthanasia remains unlawful as of today, and the act of euthanasia is premeditated, thus whether for the purpose of mercy or not, euthanasia is by definition, murder. According to Kantian perspective and the Holy Bible, murder is both a sin and a crime, therefore we should not participate in the practice of euthanasia, because it is murder, and it is the wrong thing to do. The euthanasia debate raises many questions. Questions such as; For whose benefit is the murder actually taking place? Should we allow family members to make a life-or-death decision on behalf of a loved one who may never have expressed a desire to die, simply because they could not vocalize a will to live? If a person should be suffering with an illness of which there seems no hope of recovery, yet they are unable to make a choice for themselves how do we know what that person would voluntarily choose? Is it our right to decide whether or not they have a desire to live? If we ourselves are not in the position of the individual whose life and/or death is being decided, we cant possibly know or understand what their will is, what they would opt for personally, or even whether or not they can comprehend what is happening. Thus, the decisions we are making find us ââ¬Å"playing God,â⬠and assuming that our decisions are always in the best interests of another. Without knowing for sure what the individual would have chosen, we may well have gone against their will, and thus have committed murder. Some would argue that the practice of euthanasia is used as a last resort, when the individual can no longer manage the pain of their illness. However, that argument can be rebutted by an observation made by a proponent of a movement similar to Right to Die. Dr Pieter Admiraal, a leader of a movement to legalize assisted suicide in the Netherlands, stated publicly that pain is never justification for euthanasia considering the advanced medical techniques currently available to manage pain in almost every circumstance. Thus the pain does not justify death, but rather it justifies the need for more money to educate health care professionals on better pain management techniques. Shouldnâ⬠t we look into a suicidal persons emotional and psychological background before we conclude that his or her suicide is acceptable because they are going to die anyway? We ought to take into consideration, the statistics which tell us that fewer than one in four people with terminal illness have a desire to die, and that all of those who did wish to die had previously suffered with clinically diagnosable depression. 6 If we choose to overlook these statistics, and others that tell us that psychotherapeutic treatments are not only available, but equally successful among people with terminal illness, as among people without7 then we are indeed cutting that person's life short, and thus one again, committing murder. If a physically healthy person who suffered with depression were to approach us with thoughts of suicide, we would comfort them, seek treatment for them, and provide as much as we were able, to see that they got the reassurance and the psychological or emotional help that they needed. Certainly we would not tell them that the choice was theirs and hand them a gun. Why then do we not do the same for those suffering with a physical illness? Further statistics tell us that the chances for living a happy life are often greater for a person who has attempted suicide, but are stopped, and provided with the help they need, than for individuals suffering with similar problems, who have never attempted suicide. It would serve us well to take notice of these statistics. We ought to be making every effort to find alternatives to euthanasia, and help people with their problems, instead of helping them to end what very well could be a happy life. One must also ask why some doctors would fight so vigorously to legalize the practice of killing the terminally ill, while others maintain that there are many alternatives available that may offer a satisfactory and comfortable quality of life for those suffering from severe illness. Is it possible that some doctors are ââ¬Å"selling deathâ⬠for reasons other than compassion? If the possibility exists for this to be the case, than we ought to expect some doctors to abuse the system, as well as the rights and best interests of the patient, in order to better themselves financially, or otherwise. I personally believe that it would be extremely difficult, perhaps impossible, to legislate a point of illness or disability where euthanasia would be considered legally or ethically acceptable. To do so would be saying that all disabled or terminally ill patients have no chance for a happy and fulfilling life. I believe that we are taking quite a risk when we bring about another person's death willfully, thus assuming that we have the ability to look into the future and deem their life unlivable.
Thursday, November 7, 2019
Free Essays on The Return
Around five years ago, I was a total basketball fanatic. I would watch every Bullsââ¬â¢ game on television. I loved watching Michael Jordan play. He was the best. There was no other player like him. Naturally, there was another thing that I liked a lot. I also loved basketball shoes. I loved the way they looked. I loved the way they felt and I loved the way the smelled. Every time I got a new pair I would smell the inside for hours. My favorite pair of shoes was Air Jordan XIââ¬â¢s. They were the ones with the black-patented leather. I could see my face in them. They were so awesome. I got chills just looking at how cool they looked. I remember getting them out of the box every day and just putting them on my bed so that I could walk around and look at them from different angles. They were my dream and my fantasy. I knew that there would never be a better pair of shoes in the world. Thatââ¬â¢s why I took such good care of them. Every time I wore them I wou ld make sure ! not to step on anything that would get them too dirty on the bottom. I tried to just walk on the sidewalks. I also tried to stay away from other peopleââ¬â¢s feet so that they wouldnââ¬â¢t step on my shoes. Every time I took them off I would clean them and I would take extra time in cleaning the bottoms so that they would stay looking new. I hardly ever wore them. I only wore them to church and sometimes I would wear them to school, but that was very rare. I kept them in perfect condition for a whole year, but I realized something tragic as I started my 8th grade school year. My shoes started to fit me tight. I had forgotten the fact that I was growing, even if it was a little bit. I didnââ¬â¢t know what to do. There was no way that I was going to be able to keep on wearing them forever and there was no way that these shoes were going to be reproduced so that I could buy them again. I was able to wear the shoes for the rest of the school year. I wo... Free Essays on The Return Free Essays on The Return Around five years ago, I was a total basketball fanatic. I would watch every Bullsââ¬â¢ game on television. I loved watching Michael Jordan play. He was the best. There was no other player like him. Naturally, there was another thing that I liked a lot. I also loved basketball shoes. I loved the way they looked. I loved the way they felt and I loved the way the smelled. Every time I got a new pair I would smell the inside for hours. My favorite pair of shoes was Air Jordan XIââ¬â¢s. They were the ones with the black-patented leather. I could see my face in them. They were so awesome. I got chills just looking at how cool they looked. I remember getting them out of the box every day and just putting them on my bed so that I could walk around and look at them from different angles. They were my dream and my fantasy. I knew that there would never be a better pair of shoes in the world. Thatââ¬â¢s why I took such good care of them. Every time I wore them I wou ld make sure ! not to step on anything that would get them too dirty on the bottom. I tried to just walk on the sidewalks. I also tried to stay away from other peopleââ¬â¢s feet so that they wouldnââ¬â¢t step on my shoes. Every time I took them off I would clean them and I would take extra time in cleaning the bottoms so that they would stay looking new. I hardly ever wore them. I only wore them to church and sometimes I would wear them to school, but that was very rare. I kept them in perfect condition for a whole year, but I realized something tragic as I started my 8th grade school year. My shoes started to fit me tight. I had forgotten the fact that I was growing, even if it was a little bit. I didnââ¬â¢t know what to do. There was no way that I was going to be able to keep on wearing them forever and there was no way that these shoes were going to be reproduced so that I could buy them again. I was able to wear the shoes for the rest of the school year. I wo...
Tuesday, November 5, 2019
Funny Quotations About Boys
Funny Quotations About Boys Boys grow into men, but at some level, boys remain boys. They never shed their fetishes- be it games, gizmos, or girls. Read these funny quotes about boys and you will find a striking parallel with the boys and men you know. Bart SimpsonInside every hardened criminal beats the heart of a ten-year-old boy. Joseph HellerWhen I grow up I want to be a little boy. James Matthew BarrieWhat is genius? It is the power to be a boy again at will. Napoleon BonaparteNo one knows how it is that with one glance a boy can break through into a girls heart. PlatoOf all the animals, the boy is the most unmanageable. James ThurberBoys are beyond the range of anybodys sure understanding, at least when they are between the ages of 18 months and 90 years. Mark TwainThere comes a time in every rightly constructed boys life that he has a raging desire to go somewhere and dig for hidden treasure. Bertrand RussellBoys and young men acquire readily the moral sentiments of their social milieu, whatever these sentiments may be. Eric BerneThe moment a little boy is concerned with which is a jay and which is a sparrow, he can no longer see the birds or hear them sing. Mark TwainGeorge Washington, as a boy, was ignorant of the commonest accomplishments of youth. He could not even lie. Robert FrostA mother takes twenty years to make a man of her boy, and another woman makes a fool of him in twenty minutes. Ralph Waldo EmersonGive a boy address and accomplishments and you give him the mastery of palaces and fortunes where he goes. Charles DickensA boys story is the best that is ever told. Mickey RooneyI was a thirteen-year-old boy for thirty years. Elvis PresleyWhen I was a boy, I always saw myself as a hero in comic books and in movies. I grew up believing this dream.
Sunday, November 3, 2019
Case analysis of Panera Bread Study Example | Topics and Well Written Essays - 1750 words
Analysis of Panera Bread - Case Study Example Specifically, the company has established 1,625 locations in 44 states and Canada (Panera Bread, ââ¬Å"Company Overviewâ⬠). The company started in 1981 as Au Bon Pain Company and proceeded to purchase St. Louis Bread Company in 1993, which was operating 20 bakeries in the St. Louis area, Missouri. Thereafter, different events contributed to Au Bon Pain Company selling all its business units although it retained Panera with the company renaming it Panera Bread Company in 1999 (Panera Bread, ââ¬Å"Our Historyâ⬠). In effect, this company operates under the three banners mentioned earlier in this expose. The purpose of this analysis is to inform the reader about the situation at Panera Bread. To achieve this, this analysis will identify the strengths, weaknesses, opportunities, and threats in Panera Bread. Finally, the analysis will include the current financial situation in the company. Industry Analysis Before carrying out a SWOT analysis of Panera Bread, it is important to conduct an industrial analysis of the company. In line with this, it is crucial to point out that Panera Breadââ¬â¢s operations are inà the competitive restaurant industry. ... McDonaldââ¬â¢s, Wendyââ¬â¢s, Burger King and cafes such as New World Restaurant and Starbucks, Panera Bread ensures that its products are of higher quality than those of all these competitors. In this case, the health conscious nature of the worldââ¬â¢s population has made it a necessity for companies to engage in production of healthy products. To underline the strategy of Panera Bread Companyââ¬â¢s focus on healthy products, a study conducted this year identified Panera Bread as the fast food of choice for customers who were health conscious. The study by Scarborough revealed, ââ¬Å"Health-conscious consumers who have had fast food in the past 30 days are more than twice as likely to dine at Panera Bread for lunchâ⬠(ââ¬Å"Health-Consciousâ⬠). In effect, this implies that the company was on the right track towards capturing this important and ever-growing segment of the population that was health conscious. On the other hand, Panera Bread is a company smalle r than McDonaldââ¬â¢s, Wendyââ¬â¢s, and Burger King, which puts the company at a strategic position since the market leadersââ¬â¢ expansion strategy aims at international markets. Hence, Panera Bread can work on differentiating its products in order to achieve market edge over its competitors. Panera Breadââ¬â¢s Strategy Panera Breadââ¬â¢s strategy involves a number of different approaches in business. Importantly, the companyââ¬â¢s menu tries to implement the companyââ¬â¢s strategy of providing a diverse menu with an ambience that invites customers. In this case, the companyââ¬â¢s deli menu contains a variety of products that range from soup to freshly-ground coffee, sandwiches, and freshly baked bread. In effect, the menu intends to fit the needs of people who did not have time to eat in conventional restaurants with the foundation and
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